PRODUCT
DESIGN

This four year Degree Programme is designed to enable students to realise their creative ideas and convert them into a ‘functional form’ with a focus on the user, their needs, habits, culture and economy. This design field borrows from various areas of knowledge, technologies and sciences like anthropometrics and ergonomics. Students are trained in the design of 3D objects. Knowledge of modern processes and materials is central to the subject. Professionals are frequently invited to share their experiences in field and industry with the students. 

Students are given assignments of 3D Object Design focusing mainly on the design process, user analysis, materials, techniques, constraints of industry and the consumer market. Basic skills like model making and computer design software are part of the curriculum. Supporting courses in drawing, sculpture and theory broaden the students’ perspective of design.

The Department of Product Design, National College of Arts, approaches further development in a comprehensive and systematic way with a strong cultural attitude. Within an accelerated social and technical progress, products progressively evolve into complex systems that merge both tangible and intangible aspects. We are in a process of developing professionals in designing products and manufacturing systems that are functional, aesthetic, usable and sustainable; creating leaders who can strengthen existing practice and develop new practice in the areas of design and manufacturing; developing products and manufacturing systems that can significantly impact the society; developing knowledge, including methods and tools, to inform and empower practice and education of design and manufacturing.

We fully support Industrial/Product Design students in creatively pursuing new means and new meanings. Our students make fresh ideas and compelling arguments that are informed by research and evidence.

These creative ideas become manifest in their splendid, diverse works which students have been testing and validating through prototyping and critiquing all this time, following a long process of research, design and testing.

Professionals with expertise in a wide range of areas have guided students in research using their experience to create well-conceived and executed objects, products and systems which make everyday tasks easier and exclusive.

Consequently, the boundaries of the degree show expand to integrate different facets such as the relationship between design and technology and the need for new augmented functions; strategic and market-related actions; a focus on social and environmental issues and a clear understanding of the processes that concur in the definition of the qualities of products.

PROGRAMME
STRUCTURE

CENTRE FOR FOUNDATION STUDIES

1st Semester

Code Courses Category Type Credits
FNDN-1101 Drawing I Foundation Studio 3
FNDN-1102 Drafting I Foundation Studio 3
FNDN-1103 Design Process I Foundation Studio 3
FNDN-1104 Sculpture I Foundation Studio 3
COMP-1101 Functional English Compulsory Theory 3
COMP-1102 Ideology and constitution of Pakistan Compulsory Theory 2
COMP-1103 History of Art ICompulsory Theory 1
COMP-1104 Introduction to the Arts I Compulsory Theory 1
COMP-1105 Civic and Community Engagement Compulsory Theory 2
Total 21

2nd Semester

Code Courses Category Type Credits
FNDN-1201 Drawing II Foundation Studio 3
FNDN-1202 Drafting II Foundation Studio 3
FNDN-1203 Design Process II Foundation Studio 3
FNDN-1204 Sculpture II Foundation Studio 3
COMP-1201 Expository Writing Compulsory Theory 3
COMP-1202 Islamic Studies Compulsory Theory 2
COMP-1203 History of Art II Compulsory Theory 1
COMP-1204 Introduction to the Arts II Compulsory Theory1
COMP-1205 Entrepreneurship Compulsory Theory 2
Total 21

3rd Semester

Code Courses Category Type Credits
PROD-2101 Product Design I Major Studio 3
PROD-2102 Drawing I Major Studio 3
PROD-2103 CAD I Major Studio 2
PROD-2104 Material and Fabrication I Major Theory 1
NCA-2101 History of Art I Major Theory 2
COMP-2101 A Science of Society Compulsory Theory 2
COMP-2102Information Communication Technologies in Education Compulsory Theory 3
COMP-2103 Exploring Quantitative Skills Compulsory Theory 3
InterdisciplinaryInterdisciplinary2
Total 21

4th Semester

Code Courses Category Type Credits
PROD-2201 Product Design II Major Studio 3
PROD-2202 Drawing II Major Studio 3
PROD-2203 CAD II Major Studio 3
PROD-2204 Material and Fabrication II Major Theory 2
NCA-2201 History of Art II Major Theory 2
COMP-2201 What is Science/ The science of Global Challenges Compulsory Theory 3
COMP-2202 Tools for Quantitative Reasoning Compulsory Theory 3
Interdisciplinary Interdisciplinary 2
Total 21

5th Semester

Code Courses Category Type Credits
PROD-3101 Product Design III Major Studio 3
PROD-3102 Drawing III Major Studio 3
PROD-3103 CAD III Major Studio 2
PROD-3104 Material and Fabrication III Major Theory 1
PROD-3105 Rapid Prototyping I Major Theory-Studio 2
NCA-3101 History of Art III Major Theory 2
Interdisciplinary Interdisciplinary 2
Total 15

6th Semester

Code Courses Category Type Credits
PROD-3201 Product Design IV Major Studio 3
PROD-3202 Drawing IV Major Studio 3
PROD-3203 CAD IV Major Studio 2
PROD-3204 Material and Fabrication IV Major Theory 1
PROD-3205 Rapid Prototyping II Major Theory-Studio 2
NCA-3201 History of Art IV Major Theory 2
Interdisciplinary Interdisciplinary 2
Total 15

7th Semester

Code Courses Category Type Credits
PROD-4101 Final Project Major Studio 3
PROD-4102 Final Project Analysis Major Theory-Studio 3
PROD-4103 CAD V Major Studio 2
PROD-4104 Research Methods Major Theory-Studio 4 (2+2)
PROD-4105 Drawing V Major Studio 3
Total 15

8th Semester

Thesis 15 credits


INTERDISCIPLINARY/ ALLIED COURSES

From 3rd semester onwards, a student will be able to choose an allied/interdisciplinary course from his/her department and from other departments with the help of assigned advisor. 
Each Interdisciplinary Crouse will be of 2 credit hours.


Code Courses Type
PROD-2102 Sketching I Studio
PROD-2103 CAD I Studio
PROD-2202 Sketching II Studio
PROD-2203 CAD II Studio
PROD-3102 Sketching III Studio
PROD-3103 CAD III Studio
PROD-3104 Material and Fabrication III Theory
PROD-3105 Rapid Prototyping ITheory- Studio
PROD-3202 Sketching IV Studio
PROD-3203 CAD IV Studio
PROD-3204 Material and Fabrication IV Theory
PROD-3205 Rapid Prototyping IITheory- Studio
PROD-4105 Sketching V Studio
STUDENT'S
WORK
FACULTY
NCA
Dr. Mazhar Abbas Rizvi

Head of Department
Associate Professor

B Des. Industrial Design, KU Pakistan
PGD, Industrial Design, NABA Italy
MA Car Design, DA, Italy
PhD Ergonomics

NCA
Salman Waheed

Assistant Professor
B Des, NCA
MA Product Design, London 
Metropolitan, University, UK

NCA
Muhammad Hussain

Assistant Professor
B.Des. NCA
Master of Interaction Design & Electronic Arts, University of Sydney, Australia

NCA
Mubashar Hasan

Lecturer
B. Des. (Product) UOG



CENTRE FOR  FOUNDATION STUDIES
FACULTY


Faran Faisal
Incharge Foundation Studies
Assistant Professor

Prof. Dr. Murtaza Jafri
Prof. Dr. Syeda Farida Batool
Ms. Shehnaz Malhi
Tausif  Zain Ul Abedin
Muhammad Arshad Saeed
Sadia Amin Raja
Wasim Akhtar
Ali Baba
Ammara Khalid
Ali Zafar
Syed Muhammad Hassan Zaidi
Rizwana Irfan
Sumaira Ameen
Naveen Zehra
Mujeed Butt
Nariman Aziz
Ateeq ur Rehman
Zohreen Murtaza
Ghazala Raees





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